Mugello with a full Italian crowd is something you feel in your chest. But this year, the Moto Trainer experience didn’t stop at the circuit. Simulators at Harley-Davidson booth in the fun zone, Aprilia-Velo in the center of Scarperia. Red Bull moved the energy to Florence at The Lodge and Villa Vittoria. The two most

At Le Mans, Moto Trainer was embedded in the Oakley and Harley-Davidson booths — right where the energy was highest. Fans didn’t just watch the race. They rode it.

A partnership that keeps growing EICMA and Moto Trainer. A combination that works — and we’ve been proving it for years. This edition: 4 simulators, 4 different motorcycle brands, one non-stop flow of riders who didn’t want to get off. Long queues from opening to close.